Video: GroupMe Dudes Talk Group Messaging Phenom (and Drink Beer at the Same Time)

If you had to pick the hotsy-totsy start-up to win the media darling of South by Southwest award for 2011--following in the precious footsteps of Foursquare and Twitter from years past--it would probably have to be GroupMe.

Here are the co-founders of he group messaging/conference call/locations/photo sharing service enjoying their day in the sun--quite literally, at their free grilled-cheese-and-beer giveaway this weekend in Austin.

Gina Philips Jamie Gunns Ananda Lewis Kate Bosworth Tamala Jones