Friday, February 11, 2011

Nokia's Stephen Elop Didn't Start the Fire?But His "Burning Platform" Certainly Lights One

Memo to tech CEOs everywhere: Now that's how to write an internal memo.

That would be the 1,300-word one that Nokia CEO Stephen Elop apparently penned for employees at the Finnish telecom giant, which inevitably leaked to the media.

In it, he uses the harsh but cogent metaphor of a burning oil platform to take a bracing opening shot at turning around Nokia.

Chyler Leigh Julie Berry Lori Heuring Nicole Scherzinger Jill Arrington

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