Sunday, April 24, 2011

Social Campaign Shows the Power of Contests

Contests and promotions have been a popular form of marketing on Facebook and other social sites in recent years, and a campaign by the Dockers clothing brand is a particularly good example of how to use such a contest to build a strong fan base and positive brand association.� Although this is a large-scale campaign for a well-known brand, it provides key takeaways that can mean the difference between success and failure for any business hoping to turn social siteRead More

From Small Business Trends

Social Campaign Shows the Power of Contests

Emma Watson Amy Smart Sarah Wynter Jaime Pressly Ashanti

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